How often have you seen a teeth whitening ad that shows the person with bright white teeth as more attractive sexier even or viewed an ad for a green. This article the first of a series of studies of modern advertising has been written by walter d scott assistant professor of psychology in . The psychology of advertising advertising is a ubiquitous and powerful force seducing us into buying wanted and sometimes unwanted products and services donating . Samenvatting studieboek the psychology of advertising van fennis stroebe isbn 9780415442732 druk 2 uitgavejaar 2010. Amazoncom the psychology of advertising 9781848723061 bob m fennis wolfgang stroebe books
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